Serve Capital Partners, LLC was founded in Austin, Texas by Scott Bigham in early 2016. Prior to founding Serve, Scott worked at University of Texas Investment Management Company (“UTIMCO”), where he was a senior member of the Private Investments team for over a decade. Serve leverages the knowledge base and relationships Scott built while at UTIMCO to source unique deal flow and construct an attractive portfolio for its investors, including high-net-worth individuals, family offices, and smaller institutional investors.
Serve focuses on investing in niche private equity strategies including:
Serve believes these strategies are the most attractive areas for investment within the entire alternative investment universe. In addition, Serve seeks to identify “off-the-run” opportunities within the private equity markets, which would be difficult for smaller investors to identify and access on their own.
Serve attempts to differentiate itself from its competitors by:
- taking an opportunistic, “best ideas” approach to portfolio construction;
- building a concentrated portfolio of opportunities with high risk-adjusted return expectations;
- focusing on niche areas within the private equity universe, which are difficult to identify and access; and
- staying committed to raising smaller funds instead of scaling Serve’s platform materially over time.